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Companies like P&G are a force in the world. Our market capitalization is greater than the GDP of many countries, and we market our products in more than 180 countries. With this stature comes both responsibility and opportunity. Our responsibility is to be an ethical corporate citizen—but our opportunity is something far greater, and is embodied in our Purpose. P&G's Purpose Statement articulates a common goal that inspires it daily: It will provide branded products and services of superior quality and value that improve the lives of the world's consumers, now and for generations to come. As a result, consumers will reward its with leadership sales, profit and value creation, allowing its people, our shareholders and the communities in which it live and work to prosper. |
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